Lunexa


A Wholesale Partner

for Consumer Brands

Selling Online

We partner directly with consumer brands, purchase products wholesale with our own capital, and develop retail opportunities for the products we carry.


WHAT WE DO


A Direct Wholesale-to-Retail Partnership

Lunexa works directly with consumer brands to purchase products wholesale and develop retail opportunities around the products we choose to carry.We purchase inventory with our own capital, take ownership of the products, and manage the retail side of the business. Our commercial interest is in building demand and creating sustainable sales for the products we have invested in.Our primary online retail channel today is Amazon, giving the brands we work with an additional route to reach customers.



WHY PARTNER WITH LUNEXA?


Your Products.Our Capital.
Shared Commercial Interest.

When Lunexa purchases your products, we commit our own capital to inventory and take ownership of the products we carry. That gives us a direct commercial interest in developing their retail potential and building sustainable demand.

Your brand makes a wholesale sale directly to Lunexa. We purchase the agreed inventory and assume ownership of the products and the commercial responsibility that comes with retailing them.
Because we own the inventory, we have a direct interest in selling through the products we purchase and creating continued demand. Our commitment does not end with the purchase.
We are not focused on one-time transactions. When a product proves to be a strong fit, our goal is to develop a repeat purchasing relationship based on demand, inventory needs, and continued commercial fit.
We understand that how products are sold online can affect the brand behind them. Where applicable, Lunexa respects established MAP policies and other brand requirements, maintaining responsible pricing and representing the products we carry to the standards set by our brand partners.


EXPERIENCE BEHIND LUNEXA


Established Commercial Experience.
A New Approach to Online Retail.

Lunexa is a newly established company built by a team with over 20 years of combined experience across international wholesale, product sourcing, B2B purchasing, import and export, and retail.That experience comes from identifying products, building supplier relationships, purchasing inventory, managing goods across markets, and operating through both wholesale and retail channels. We now bring that experience into online retail, with a focus on building direct and lasting relationships with consumer brands.

INTERNATIONAL WHOLESALE
Purchasing and trading products across international markets.
PRODUCT SOURCING
Identifying products, evaluating opportunities, and developing supplier relationships.
B2B PURCHASING
Building commercial relationships and purchasing inventory directly from suppliers.
IMPORT & EXPORT
Managing products across markets and cross-border trade.
RETAIL
Selling products through both wholesale and direct-to-consumer channels.


OUR APPROACH IS


We carefully evaluate the brands and products we choose to carry and focus our resources on opportunities that make commercial sense.


WHO WE PARTNER WITH


We Look for Products With Retail Potential

Lunexa takes a selective approach to building its retail portfolio. We evaluate consumer brands and individual products on their own merits - category fit, market potential, online presence, competitive environment, and overall commercial opportunity.

Products with a clear purpose, strong consumer appeal, and a meaningful place in their category.
Products with an existing online presence and the potential to develop sustainable retail demand.
Products and wholesale terms that make sense within our retail model.
Brands open to establishing a direct wholesale relationship and working with Lunexa as a retail partner.

We are particularly interested in brands whose products already have an online presence but are not currently being sold directly by the brand itself. Existing third-party marketplace sellers do not prevent us from considering a brand — our preference is to establish a direct relationship with the brand and, where appropriate, become an authorized reseller for the products we carry.

OUR FOCUS CATEGORIES


Home & Kitchen · Beauty & Personal Care · Pet Supplies



HOW IT WORKS


A Straightforward Path to Partnership

01
START THE CONVERSATION
Tell us about your brand, products, and wholesale opportunities.
02
SHARE YOUR PRODUCT INFORMATION
We review your product range, wholesale pricing, availability, and applicable commercial terms.
03
REVIEW THE OPPORTUNITY
We evaluate the products and identify the items that are the strongest fit for our retail portfolio.
04
AGREE ON THE ORDER
We discuss product selection, quantities, pricing, availability, and other applicable wholesale terms.
05
WHOLESALE PURCHASE
Once terms are agreed, Lunexa places an order directly with the brand and takes ownership of the purchased inventory.
06
RETAIL DEVELOPMENT
We bring the products into our retail portfolio and work to develop their sales and long-term commercial potential.


Contact

Let's Discuss Your Brand

Are you a consumer brand looking for a direct wholesale retail partner? Tell us about your brand, your products, and your wholesale opportunities. We'll review the opportunity and get back to you if there is a potential fit.

COMPANY
LUNEXA LLC
BASED IN
Chicago, Illinois
United States
EMAIL
[email protected]

START A CONVERSATION


Lunexa LLC Wholesale & Retail Partner for Consumer Brands © 2026 Lunexa LLC. All rights reserved.